The Mildura region is renowned for its big skies, rich earth and welcoming locals. Experience respected wine and bountiful local produce that is chosen in the preparation of great food served up at quality restaurants and available at markets, eateries and cellar doors. Discover breathtaking natural beauty, Mediterranean climate and fascinating local histories, stay overnight in comfortable accommodation at apartments, resorts, houseboats, hotels/motels and historic hotels. All of this is located near the region's life source - the wide, ceaselessly flowing Murray River.
Acclaimed international musicians perform in a range of venues and locations throughout Mildura and surrounding regions.
Artistic Director Sergio de Pieri, Arts Mildura Executive Director Paul Lambeth, and the MRIMF Committee invite you to join us as we present beautiful music in beautiful locations. For more information click here.
Water and travel safety information for visitorsWith summer now here, visitors are urged to be aware of water safety when swimming to minimise incidents and injuries in and around the Murray & Darling Rivers. Play it safe by the water by following these handy water safety tips.
Visitors are also encouraged to be aware of the fruit fly exclusion zones when travelling to the Mildura & the surrounding areas from other areas of Australia. For more information on exclusion zones click here.
New TV ads target younger visitorsFresh, new advertising has commenced throughout Victoria, NSW and South Australia specifically aimed at attracting younger audiences to the region. Mildura Tourism has changed the style of its motivational TV commercial with the introduction of a faster paced, more modern ad. The ad can be seen via PRIME7 in regional VIC, NSW and Canberra, plus in Adelaide and SA on Channel 9.
Also there's a new range of tactical ads to complement our latest motivational TV commercial. This selection of price-point packages has been built around specific themes and experiences including; 'Foodies Package', 'Short Weekend Escapes', 'Be Pampered' plus 'Murray Magic' getaways. These package offers are entirely new for Mildura, with 17 local operators supporting the initiative to provide an excellent and diverse range of escapes priced from $395 to $1,125 per couple.
The ‘Packages' TV ads have been scheduled into our three-State TV campaign while print advertising will be seen in Melbourne and all of Victoria, as well as Adelaide and all of SA.
View the new advertising campaigns: